Working with Liza is a treat because she combines a really innate creative aptitude
With a metric ton of common sense and understanding around production, logistics and the actual mechanics of execution. She is sharp, confident, and engaged with great instincts, as well as being a generous and collaborative team player. It’s really rare to work with someone who has such diverse skillsets, and as a producer I just appreciated her approach so much. She really gets it, and that was reflected in the final product. I look forward to my next opportunity to work alongside Liza!
Verity Hoskins, Verity Hoskins Productions, inc.
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
Don’t worry about sounding professional. Sound like you. There are over 1.5 billion websites out there, but your story is what’s going to separate this one from the rest. If you read the words back and don’t hear your own voice in your head, that’s a good sign you still have more work to do.
Be clear, be confident and don’t overthink it. The beauty of your story is that it’s going to continue to evolve and your site can evolve with it. Your goal should be to make it feel right for right now. Later will take care of itself. It always does.
Liza is one of the most proactive and insightful marketers I've worked with at Google.
Liza is a strategic thinker and has a very mindful approach to work that earns her the trust of peers and more junior team members alike. She is a natural leader and her impact and drive motivate others around her to get behind the initiatives she spearheads.
Sole D’Agostino, former Marketing Lead at Google
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
Don’t worry about sounding professional. Sound like you. There are over 1.5 billion websites out there, but your story is what’s going to separate this one from the rest. If you read the words back and don’t hear your own voice in your head, that’s a good sign you still have more work to do.
Be clear, be confident and don’t overthink it. The beauty of your story is that it’s going to continue to evolve and your site can evolve with it. Your goal should be to make it feel right for right now. Later will take care of itself. It always does.